{"product_id":"embrace-discomfort-minimalist-bjj-hoodie","title":"Embrace Discomfort Minimalist BJJ Hoodie","description":"\u003cp\u003eThe minimalist version is for the practitioners who already know. No explanation, no backstory, no context needed. Two words. The people who train recognize it instantly. The ones who do not train just see a clean hoodie. Both are correct reads of the same design.\u003c\/p\u003e\n\u003cp\u003eEmbrace discomfort is not a slogan borrowed from a motivation poster. It is an accurate description of what consistent jiu-jitsu training actually requires: showing up on the bad days, staying through the tap, coming back after the plateau. The minimalist design says it without performing it. That is exactly the point.\u003c\/p\u003e\n\u003cp\u003eMakes a great BJJ birthday gift or Father's Day gift for the practitioner who prefers clean design with a message that means something on the mat.\u003c\/p\u003e\n\u003ch3\u003eWho it's for\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBJJ practitioners who let their training speak for itself, and their wardrobe do the same\u003c\/li\u003e\n\u003cli\u003eGrapplers who have been on the mat long enough to recognize the philosophy in two words\u003c\/li\u003e\n\u003cli\u003eAnyone looking for a clean BJJ hoodie gift that reads like it was made by someone who actually trains\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe hoodie:\u003c\/strong\u003e Gildan 18500, 50% cotton \/ 50% polyester (Heather Sport: 60% polyester \/ 40% cotton). 8 oz medium-heavy fabric. Pouch pocket, tear-away label for scratch-free comfort, double-lined hood, color-matched drawcord. Made with ethically grown US cotton (US Cotton Trust Protocol) and OEKO-TEX certified low-impact dyes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Wash cold, tumble dry low.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSizing:\u003c\/strong\u003e Runs true to size.\u003c\/p\u003e","brand":"Frames Culture","offers":[{"title":"Black \/ S","offer_id":48110201929943,"sku":"30290996974301867891","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ M","offer_id":48110202093783,"sku":"16658858614209173634","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ L","offer_id":48110202257623,"sku":"26389768119550121495","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ XL","offer_id":48110202421463,"sku":"22254101518558431356","price":85.0,"currency_code":"CAD","in_stock":true},{"title":"Black \/ 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